GO! - XPAND Target Market Workshop / China
Workshop
In person
1077 Budapest, Kéthly Anna tér 1.
If you have successfully completed our beginner and advanced training programs, you are ready for the final stage where you can equip yourself with everything needed for an effective market entry.
During our trainings, you will gain insight into the special characteristics of the six target countries (USA, UK, China, Singapore, Kazakhstan, Germany) included in NIÜ's plans for this year, which are specific to their business environments. You will learn what it takes to succeed in the American, Chinese, Singaporean, British, German, and Kazakh markets. As an introduction, you can learn about the region and the history and structure of the target country within it. The detailed program compiled by our local experts provides a thorough insight into the steps you should take for effective network building, establishing connections with investors and future business partners, and enhancing your competitiveness. We assist you in making your toolkit for market entry as efficient as possible according to the customs of the target market. You will become familiar with industry trends in the specific target market, which will help you determine the demand in that market and what is required to create such demand.
Workshop
In person
1077 Budapest, Kéthly Anna tér 1.
Agenda:
- Introduction of the target country (brief historical, geographical overview)
- Demand on the specific market (summary of reverse pitching results)
- Presentation of the target country's ecosystem and business culture (what works, best practices, and pitfalls to avoid)
- Preparation of a one-pager, pitch deck specific to the target country
- Modes of market entry that work well in this market (based on the advanced training)